This is a gem your website designer may not have told you..

It really makes a different of where you put something on a website. For instance, I know with my large hobby website (it’s taken over 300,000 orders – we now have a large warehouse in Redhill, Surrey) that if I change a bit of text it can make all the difference.

How do I know this? I send some visitors to one page and another set of visitors to another virtually identical page. It’s called A/B testing – if you’re serious about targeting and getting more traffic and more sales, you’ll want to try it.

You’ll want to sign up for a Google Analytics account and go to the optimser section.

Experiment

Experiment first by changing words such as “lowest” or “cheapest”.

I have a steam mop site and set up three identical pages, the only difference was I advertised the steam mop at three different prices £19.99, £24.99 and “29.99

Which page do you think had more people clicking through. You want think the lowest price – wrong.

It was the £24.99, that’s right I had more sales selling at a higher price so it pays to test and these split tests work a treat. Go have a look now at your Google Anaytics account.

http://www.google.com/analytics/

I want to share something else that works – banner advertisments, the ads you see on websites calling you to visit somewhere or do something. They’ve been around since the internet begun. On my large hobby website I have a banner on the top of the site with the latest offers (and when they will close). But how do you get stunning looking graphics?

I love Banner Generator Pro, take a look now.

To your success

Regards

Alan

p.s seen the designs and they are amazing

Get traffic to convert quickly

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